Google Reading Entertainment for Teens: Taarak mehta ka ooltah chashmah - Stop doing movie promotions please!

Friday, April 11, 2014

Taarak mehta ka ooltah chashmah - Stop doing movie promotions please!

Neela Telefilm's popular and successful Indian sitcom Taarak mehta ka ooltah chashmah has so far aired 1385 episodes on SAB TV as of April 10th. Thanks to powerful storyline and its talented wonderful star cast, the show has been immensely successful among all Hindi viewers of different age groups.

I have watched all the episodes till date. The characters Jethalal and Bhide are my favorite among the entire star cast.

It has always been a very popular show with very good TRP ratings all along.  Again the reason being powerful narration and work of very talented actors like Dilip Joshi and Disha Vakani. However the show off late has disappointed me a bit. The show has become a platform for the movie makers for advertising an upcoming Hindi movie. As an ardent viewer, I would rather love to watch them producing new set of stories than watching an episode that is being made to promote a movie or a movie star.

To put the things into perspective, have a look at the list below:

Ranbir Kapoor visited the show's sets to promote Barfi. In fact, the story ran for a week to accommodate Ranbir in the plot and to promote his movie.

Then it was his cousin Kareena Kapoor's turn to promote Heroine. She was followed by Paresh Rawal, who promoted OMG Oh My God! Here too, it was not just one episode but the plot was adjusted accordingly.

Sometime ago, Ajay Devgn and Abhishek Bachchan had promoted Bol Bachchan on the show. Incidentally, Sharman Joshi and Boman Irani also spent six hours with the cast of Taarak while promoting Ferrari Ki.
Salman khan is a regular on the show.

Hritik Roshan and Priyanka Chopra came on the show to promote movie Krrish3. Jaadu arrives in Gokuldham society on a spaceship by the radio frequency attracted by the antique radio bought by Atmaram Bhide. Like always, all the families of Gokuldham got together to find the reason for these radio signals.

This week, It is Amitabh on the show promoting his upcoming movie Bhootnath.

There have been others like Jimmy Shergill, Tushaar Kapoor, Dharmendra to name few.

I guess it is Ok if the producers of this show tweak the plot script to accommodate a movie promotion once in two months or something of the sort. Repeated such promotions will only get their TRP down. Like I mentioned, a viewer would love to watch episodes on day to day life of Gokuldham families.

What say, Guys?

   

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