Google Reading Entertainment for Teens: Top 5 creative advertisements 2014 : I'm loving it

Tuesday, April 15, 2014

Top 5 creative advertisements 2014 : I'm loving it

Over the years Indian Television industry produced some of the most amazing and memorable advertisements. The goal of any advertisements is to create and market the awareness of the brand among the viewers and catch their attention.

Some ads were popular because the ideas were so funny, some because of their catchy jingles, presentation, characters and visuals. These ads became part of our lives. At times these ads told us stories, made us shed tears, and even encouraged us to buy a product.

Some ads still make us nostalgic and take us to past memories like Nirma washing powder, Bajaj Scooter commercial, Pepsi dil maange more commercial, Fevicol commercials and most recently IPL6 commerical Dil Jumping Japang.

This year as well, so far there have been number of commercials aired on Indian television. With this post, I'm listing down "My top 5 picks" - the most funny and creative ads aired thus so far this year.

These are the 5 most catchy commercials that I have liked with no specific order. It is difficult to pick just 4 out of so many. However, the criteria is to list those ads that makes you laugh irrespective of number of time you watch it, has to be on the list.

1. No Ullu Banaoing - Ullu mat banao:
No Ullu banana is new Idea! This is the essence of new campaign promoted by Idea network. The advertisement highlights the power of mobile internet over idea network. This ad offers a simple solution to a larger problem.

There are series of ads on this No Ullu banaoing theme by Idea.





2. Vodafone Music  - Road trip Journey:
Vodafone India has launched a campaign to promote its music video apps. The commercial features a family of 6 on a road trip in their van. The commercial has four flavors.

In the first one, the man and his wife argues about the female lead in a particular Bollywood number. The man claims it is Katrina whereas the wife says it is Kareena. The boy then downloads the song. As it turns out it was neither Katrina nor Kareena but Deepika Padukone. The young boy and his sister break into laughter.



The second one, The grandfather tries to placate his angry wife. He manages to do so by playing a Bollywood song using the app.

Third one, The young boy is in a hurry to reach a nearby petrol pump with a rest room. He is so desperate to relieve himself and so urges his father who is at the wheels. His sister plays a devotional song 'Itni Shakti hame dena daata' to make fun of him using the app. At last, when they reach at the petrol pump, the young boy is frustrated even more as the toilet is locked.

Fourth one, the girl asks her grandfather about the song he is listening over headphone. Grandfather refuses to answer. The girl then removes the headphone cord from the device. To everyone's surprise, the grandfather was listening to 'Munni Badnaam hui' song which makes everyone laugh.

3. Center Fruit - Kaisi Jeebh Laplapayee

The South Indian restaurant owner is hiring the best waiter who can announce the dishes in the most creative manner.

Center fruit chewing gum comes to his rescue. A very hilarious and funny commercial I must say.




4. Dr Fixit - Angry Kid

A man walks into a room yawning and sees his son drawing on wall. He shouts, "Bittoo, mummy ne bola tha naa deewarein kharab mat karna."

Some other dialogue follows and at last this is how the angry kid gave it back -

He turns to his father with anger and says, "Aap se bhi Shukla uncle ne kaha tha bangla banvate samay Dr. Fixit se waterproofing zaroor karva lena."


Mentos Cola - Dimag Ki Batti Jala De ad

A Young guy spots a friend and calls out to him and asks him, “Manoj, Idhar Kya Kar Raha Hai? Picture Dekhne Aaya Hai Kya?” 


The guy’s friend and his female companion get stunned and looks at him speechless at the stupid question asked by him. Other audiences in the cinema hall have the same reaction as the guy’s friend. Film proceeds with silence break when one of the people from audience starts clapping and others join the applause.
The ad concludes with a Mentos cola popping out of nowhere and going directly into the guy’s mouth and a frame that introduces ‘Cola Mentos, with tagline Dimag ki batti jalade’.



Put in your comments if you too liked these or the one you liked most is not listed here.

No comments: